Seyth Miersma

This should be interesting.

From blogging about car news, to kick-starting new websites, to inventing magazine lineups for paying clients, I’ve always tried to keep the end user in mind. What makes this story interesting? Who will be watching this video? Would I subscribe to this podcast?

Storytelling is as basic as breathing: Remember that there is a reader/listener/watcher on the other end and try to connect, human to human. Like you would in line at the coffee shop. In my second decade of devising stories, this is still the simple lesson that keeps me on track.